Officer's Choice was created in 1988 by Kishore Chhabria while at Shaw Wallace in Kolkata. After a series of ownership disputes involving Shaw Wallace, Vijay Mallya, and Herbertson Limited, Kishore Chhabria founded Allied Blenders & Distillers (ABD) in 1988 and took Officer's Choice with him as the flagship brand. In 2013, Officer's Choice became the world's largest-selling whisky by volume, overtaking Johnnie Walker, selling 23.8 million cases. In 2014, it sold 28.4 million cases and overtook Smirnoff to become the world's largest-selling spirit brand of any category. Volume declined from that peak as premium brands grew, selling 21.3 million cases in 2024. It remains ABD's flagship, the brand that built India's largest domestic spirits company.
Officer's Choice Whisky
Once the world's largest-selling spirit. India's everyday whisky.
Allied Blenders & Distillers (ABD)
Distillery
India
Country
42.80%
ABV
Price in India · 750ml
Delhi
₹360
Mumbai
₹380
Goa
₹305
Karnataka
₹430
Multiple States
Est. 1988
42.80% ABV
Tasting Notes
Colour & Appearance
Pale amber-gold with light clarity
Nose & Aroma
Clean grain spirit, light caramel, and mild malt. Straightforward and functional without much complexity
Palate & Taste
Grain character is prominent and direct. Light sweetness, mild caramel, and a clear alcoholic warmth. Functional rather than complex — designed for affordability and daily consumption, not contemplation
Finish
Short, warm, and clean. The alcoholic warmth lingers briefly with minimal residual flavour
History & Background
Production & Maturation
Production Method
Made from grain spirits — notably using grain-based ENA rather than molasses-based ENA, which distinguishes Officer's Choice from many older IMFL brands. The grain base gives it its clean, direct character. Kishore Chhabria's original positioning was grain-based quality at a budget price.
Aging & Maturation
No significant barrel ageing on the main expression. Officer's Choice Blue (the premium variant) uses Scotch malts aged in charred oak barrels. The standard expression is blended and bottled fresh.
Distillery
Allied Blenders & Distillers (ABD)
Founded
1988
Officer's Choice Whisky Price Guide 2026
Prices are indicative and may vary by retailer, store, and current stock.
Last verified: July 2026.
India Prices
Delhi
₹360
Mumbai
₹380
Goa
₹305
Karnataka
₹430
Tamil Nadu
₹495
Kerala
₹510
Haryana
₹325
Telangana
₹405
Uttar Pradesh
₹350
Cocktail Recipes with Officer's Choice Whisky
Officer''s Choice Deluxe Ginger Lime
Easy
Ingredients
·
60ml Officer''s Choice Deluxe
·
150ml ginger beer
·
15ml fresh lime juice
Method
1. Fill a highball glass with ice.
2. Add Officer''s Choice Deluxe and lime juice.
3. Top with ginger beer.
4. Garnish with a lime wedge.
Garnish
Lime wedge
🥂 Serve in: Highball
Frequently Asked Questions
What is Officer's Choice and who makes it?
Officer's Choice (OC) is an Indian blended whisky made by Allied Blenders & Distillers (ABD), founded by Kishore Chhabria in 1988. It is ABD's flagship product. In 2014, it sold 28.4 million cases — more than any spirit brand in the world including Smirnoff. It sold 21.3 million cases in 2024, still one of the largest-selling whiskies globally.
What is the price of Officer's Choice in India?
Officer's Choice is priced at approximately Rs 330 in Delhi, Rs 430 in Mumbai, Rs 280 in Goa, and Rs 500 in Karnataka for a 750ml bottle. It is the most affordable major whisky in India. Available in 60ml, 90ml, 180ml, 375ml, 750ml, and 1L formats.
What does Officer's Choice taste like?
Officer's Choice is grain-forward, direct, and functional. Light sweetness, mild caramel, and a clear alcoholic warmth characterise the standard expression. It is not a complex sipper — it is designed for affordability and mixing. Most people drink it with cola or soda. The Blue variant (Officer's Choice Blue) is significantly more refined, with Scotch malt in the blend and charred oak ageing.
Is Officer's Choice made from grain or molasses?
Officer's Choice uses grain-based ENA (Extra Neutral Alcohol) rather than the molasses-based ENA used by many older IMFL brands. This was a key differentiator when it launched — Kishore Chhabria wanted grain quality at a budget price. The grain base gives Officer's Choice its cleaner, less sweet character compared to molasses-based whiskies.
What is the difference between Officer's Choice and Officer's Choice Blue?
Officer's Choice Blue is a premium upgrade that blends Scotch malts with Indian grain spirits, aged in charred oak barrels. It is noticeably smoother, with more vanilla and oak character, and is priced at Rs 600-750 for 750ml versus Rs 300-500 for the standard. The standard OC is the everyday budget option; Blue is for drinkers who want a step up without going to Royal Stag or McDowell's Platinum price territory.
Which states have the cheapest Officer's Choice prices?
Goa has the lowest prices at Rs 280-310 for 750ml. Haryana and Rajasthan are also affordable at Rs 320-350. Delhi is around Rs 330. West Bengal is typically Rs 350-380. Maharashtra and Karnataka are the most expensive at Rs 430-500.
How does Officer's Choice compare to McDowell's No.1?
McDowell's No.1 is sweeter and more caramel-forward, with a richer body. Officer's Choice is drier, more neutral, and grain-forward with more alcoholic warmth. McDowell's No.1 is generally preferred for neat sipping in its price tier; Officer's Choice is preferred for mixing, where its neutrality means it blends cleanly without adding sweetness. Both are priced within Rs 100-150 of each other in most markets.
Similar to Officer's Choice Whisky
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About the Author
Shivam Sharma
I am the founder and editor of The Spirit Atlas. With a deep appreciation for fine spirits, I built this platform to be the most helpful and honest spirits guide for Indian readers — covering everything from Scotch and Indian single malts to rum, gin and tequila, along with prices across every major Indian state. My goal is simple: to make the world of spirits a little more approachable for everyone.
Website
Last updated:
July 2026
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Quick Facts
Name
Officer's Choice Whisky
Category
Whisky
Type
IMFL Whisky
Country
India
Region
Multiple States
Distillery
Allied Blenders & Distillers (ABD)
ABV
42.80%
Founded
1988
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