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Wild Turkey 101 Bourbon

High rye, high proof and deeply satisfying — bourbon for people who mean it

Wild Turkey Distillery — Campari Group
Distillery
United States
Country
50.50%
ABV
8.4/10
Rating
8.4/10
Price in India · 750ml
Delhi
₹4,800
Mumbai
₹5,400
Goa
₹3,900
Karnataka
₹5,000
Kentucky Est. 1869 50.50% ABV
Tasting Notes
Colour & Appearance
Deep amber copper
Nose & Aroma
Vanilla, caramel, rye spice, pepper, oak and a little dried fruit. More complex than most bourbons at its price
Palate & Taste
Bold and spicy with rye, vanilla, caramel, dried fruit and a full body that carries the flavours well. The 101 proof gives it real presence on the palate
Finish
Long, warm and spicy with vanilla and oak. One of the better bourbon finishes available in India
History & Background

Wild Turkey has been made at the Lawrenceburg distillery in Kentucky since 1869. The 101 name comes from the original proof at bottling and has remained a constant since the 1950s. Master Distiller Jimmy Russell has worked at Wild Turkey for over 60 years — one of the longest serving distillers in bourbon history. His son Eddie is now Co-Master Distiller. The high rye mash bill gives Wild Turkey 101 its characteristic spice and bold flavour. In India it is one of the best value premium bourbons available.

Production & Maturation
Production Method
Made from a high-rye mash bill with a greater proportion of rye than most Kentucky bourbons. Distilled at a lower proof than many competitors to preserve more grain flavour.
Aging & Maturation
Aged for a minimum of 6 years in heavily charred new American white oak barrels. The deep char adds significant vanilla and caramel. Aged in open-rick warehouses with no climate control.
Distillery
Wild Turkey Distillery — Campari Group
Founded
1869
Wild Turkey 101 Bourbon Price Guide 2026
India Prices
State / City 750ml
Delhi ₹4,800
Mumbai ₹5,400
Goa ₹3,900
Karnataka ₹5,000
International Prices
CountryPriceSize
International INR 2,900 750ml
Cocktail Recipes with Wild Turkey 101 Bourbon
Wild Turkey Manhattan
Medium
Ingredients
· 60ml Wild Turkey 101
· 30ml sweet vermouth
· 2 dashes Angostura bitters
· Ice
Method
Combine all ingredients in a mixing glass filled with ice. Stir for 30 seconds. Strain into a chilled coupe or martini glass. The bold, spicy character of Wild Turkey 101 makes it an outstanding Manhattan base.
Garnish
Brandied cherry or maraschino cherry
🥂 Serve in: Coupe glass
Frequently Asked Questions
Why is Wild Turkey 101 bottled at 101 proof?
Wild Turkey 101 has been bottled at 101 proof — 50.5% ABV — since the 1950s and the number became so synonymous with the brand that it was incorporated into the name. Master Distiller Jimmy Russell, who has worked at Wild Turkey for over 60 years, has always maintained that the higher proof is essential to preserving the full flavour of the high rye mash bill. Higher proof means more of the grain character and the barrel influence comes through in the final product. In India where 40% ABV spirits dominate, Wild Turkey 101 is notably bolder and more intense at Rs 4800 in Delhi.
Wild Turkey 101 vs Maker is Mark — which bourbon is better value in India?
Wild Turkey 101 at Rs 4800 in Delhi offers better value than Maker is Mark at Rs 5200 for bourbon enthusiasts who want character and intensity. Wild Turkey delivers more flavour per rupee — the high rye mash bill, the higher proof and the minimum 6 year ageing all contribute to a complexity that exceeds its price. Maker is Mark is the better choice for those who prefer smoothness over intensity. For mixing in cocktails like a Manhattan or Old Fashioned where the bold bourbon character is desirable, Wild Turkey 101 is outstanding.
Is Wild Turkey 101 available in India and where?
Wild Turkey 101 is available in India at premium liquor retailers in major cities. It is less widely distributed than Jack Daniel is or Jim Beam so smaller towns may not stock it consistently. Delhi prices it at around Rs 4800, Mumbai at Rs 5400, Goa at Rs 3900 and Karnataka at Rs 5000. Duty free at international airports stocks it at around Rs 2900 which represents excellent value for this quality of bourbon. Calling ahead to confirm availability at your local premium spirits retailer is recommended.
What food pairs well with Wild Turkey 101?
Wild Turkey 101 is bold and spicy enough to stand up to strong flavours. It pairs exceptionally with grilled meats — particularly BBQ ribs and smoked brisket where the oak and vanilla in the bourbon complement the char. Dark chocolate is a classic bourbon pairing. Strong aged cheddar works well. In an Indian context, Wild Turkey 101 alongside a dry chaat or spiced nuts where the bourbon spice and food spice interact interestingly. The high proof means it can hold its own against bold flavours that would overwhelm a lighter whisky.
How does Wild Turkey 101 compare to Indian single malts?
Wild Turkey 101 and Indian single malts like Amrut Fusion or Indri Trini represent completely different flavour worlds. Wild Turkey 101 is bold corn and rye-driven with vanilla, caramel and oak spice from new charred American oak. Amrut Fusion is tropical fruit and peat smoke from Indian barley and ex-bourbon casks. Both are around the same price in India at Rs 4200 to Rs 4800. If you enjoy American bourbon character, Wild Turkey 101 is the right choice. If you want to explore Indian whisky craft, Amrut Fusion or Indri Trini are more compelling.
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About the Author
Shivam Sharma
Shivam Sharma
I am the founder and editor of The Spirit Atlas. With a deep appreciation for fine spirits, I built this platform to be the most helpful and honest spirits guide for Indian readers — covering everything from Scotch and Indian single malts to rum, gin and tequila, along with prices across every major Indian state. My goal is simple: to make the world of spirits a little more approachable for everyone.
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Last updated: June 2026
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Quick Facts
Name Wild Turkey 101 Bourbon
Category Whisky
Type Bourbon
Country United States
Region Kentucky
Distillery Wild Turkey Distillery — Campari Group
ABV 50.50%
Rating 8.4/10
Founded 1869